Most shops just set their hourly rate by choosing a number out of thin air. We want you to use data to determine what it should actually be.
This video demonstrates how you can calculate the effective hourly rate at your shop. Using your overhead expenses and how many hours you actually billed customers, you can determine if you are charging enough to cover your expenses.
It also explains some reasons why you should increase your prices to ensure that you are making money.
You can download a PDF version of this video by clicking this link.