Tim Bailey was one of the early Subaru tuners when the WRX hit the states. Eventually, he started Surgeline Performance which was later purchased by Trey Cobb. While Tim still works on the actual tuning, most of his time is spent controlling the dealer and tuner network for Cobb. Now he travels all over the country to set up new dealers and help out existing ones. In this interview, he goes into detail about how they manage that network and why it is so important to regulate the prices of their products.
Action Item: For anybody tuning cars, do a pre-dyno check to make sure everything goes smoothly once the car is strapped down.
Software: NetSuite for accounting, Salesforce for customer/dealer data,
Favorite App: Salesforce App
Shop Tool: Access Tuner Pro and a good dyno
Game changing product: Cobb Porsche tuning
Daily driver: Audi S4
Contact Information:
Website – www.cobbtuning.com